Even though the festive season is still five months away, Rotary members in Lindum Lincoln are planning ahead for their Christmas card fundraiser.
They are about to begin promoting their 2019 Christmas card, with a new cover design. This follows the success of the past three years.
The winning design has been illustrated by eight-year-old Madeline Wade following a schools’ competition in Lincoln.
The back page of the cards explains Rotary’s long-term project to eradicate polio since 1985, as well as a membership marketing message about Rotary.
Lindum Rotary’s International Chairman, Simon Kalson, is hoping to grow sales again in the fourth year.
He said: “As with all printing, higher volumes reduce cost. So, in spite of a massive 12% increase in print costs, we will be keeping the price the same at a competitive £4.25 per pack. We are hoping to sustain or even increase the profit per pack.”
Simon said that they had received very positive feedback from customers from previous years.
All profits go to The Rotary Foundation. Last year, each purchasing club’s End Polio Now record was credited £2.37 for each pack of cards purchased. With the uplift from the Bill & Melinda Gates Foundation that amount grows to £7.11.
A club buying 50 packs received a credit to their End Polio Now account of £118.50.
Since the Lincolnshire club began this festive fund-raiser, they have donated £11,188.58 to End Polio Now which, once matched by the Bill & Melinda Gates Foundation, rises to £33,565.74.
The deadline for orders is 26th October 2019.